SMEC’s 6-Year 12d Model Macro Initiative: Innovation for Efficiency

What happens when a single improvement sparks years of innovation?

In this presentation, Josh Allison shares the remarkable journey of transforming one modified 12d Model macro into a powerful suite of more than 70 custom macros over six years at SMEC. What started as a small enhancement evolved into a solution that has been used over 153,000 times, delivering an estimated 26,000 hours of saved work and $1.86 million in productivity gains.

Whether you’re new to 12d Model macros or looking to expand automation across your team, this session offers practical insights into turning everyday tasks into lasting efficiency improvements.

Watch the full video to discover:

  • How one small macro evolved into a suite of 70+ automation tools.
  • Why a solid business case is essential for gaining support for innovation.
  • The importance of tracking measurable metrics to demonstrate success.
  • Practical ideas you can apply to introduce automation and improve workflows in your own organisation.